L'Obs | April 2021

Publié le Mis à jour le 1 min de lecture
L'Obs | Avril 2021 - Y-Brush
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Y-Brush, the "express" toothbrush that’s a hit

Two years ago, Benjamin Cohen presented the Y-Brush prototype at the CES in Las Vegas to journalists and testers from around the world. Since then, he has developed his industrial and commercial model: sales are soaring, he has hired about twenty employees, and plans to accelerate development before the end of the year. A story of turning a good idea into a first success.
 

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