Improving dental health

We've set ourselves the mission of improving the level of dental health for everyone, because the state of health of teeth and gums has an impact on a person's overall health.

The solution to dental problems exists, but changing behavior that's ingrained in everyday life, over the long term, is a challenge. Our products are designed so that everyone can benefit from thorough brushing, whatever their lifestyle or way of doing things.

Being inclusive, thinking of everyone

The hurried and the procrastinators, the overwhelmed and the depressed, the hyperactive and the super lax, the youngest and the oldest, the able-bodied and the disabled... all are entitled to a thorough brushing.

Since our inception, we have been concerned with all audiences, at all ages of life.

Aiming for the right price

Teeth brushing is a public health issue. We haven't let our four patents go to our heads.

We work to optimize manufacturing costs and pass on the benefit of the fairest possible price to our customers.

Respecting our environment

Our commitment extends across several axes:
- produce in France, creating jobs
- use certified quality materials, preferably organic, eliminating all substances at risk, in respect of human beings and nature
- conduct no tests on animals
- minimize waste as our brush heads need to be changed less frequently